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Entresutra
Hardback
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- Book Synopsis
- As entrepreneurship and innovation becomes the new corporate and societal mantra, this book peers through known wisdom, glancing back and looking forward to what entrepreneurship and innovation mean, unravelling key ingredients for success. Covering a vast and complex terrain, the book uncovers six pillars that determine entrepreneurial success, providing insights stringed together from different fields of knowledge, as well as the author's own experiences, to narrate a compelling and realistic account. While each of these pillars constitutes a story in its own right, taken together, a fabric is woven that permits the reader to appreciate the entrepreneurial journey, drawing lessons for one's own endeavours as Aha! moments are encountered along the way. The book is also intended for corporates to understand how innovation unravels, for understanding the need for balancing conflicting goals as well as the importance of promoting entrepreneurship from within. EntreSutra will whet the appetite of the curious, and help demystify the essence of creation.
- About The Author
- Soumodip Sarkar is a Professor at the Department of Management, University of Évora, Portugal. Currently, he is also an Associate at the Asia Center of Harvard University. Professor Sarkar had been the Dean of Doctoral School (IIFA) at the University of Évora, where he is also the co-ordinator of the programme on 'Entrepreneurship and Innovation'. He has published papers in many impact journals, as well as several books. Professor Sarkar is a much sought after speaker, having given diverse keynotes, talks and workshops all over the world. He has also featured in both national and international media, including the BBC, on matters regarding entrepreneurship. The Economist referenced his work on Family Business in May 2015. In 2008, World Economic Forum had considered him to be one of the 100 specialists in innovation worldwide.
- Product Details
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- ISBN
- 9789386826343
- Format
- Hardback
- Publisher
- Bloomsbury India, (18 April 2018)
- Number of Pages
- 208
- Weight
- 396 grams
- Language
- English
- Dimensions
- 216 x 135 x 18 mm
- Categories: