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Management
Paperback
€17.99
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- Book Synopsis
- The 50 bite-sized topics of this book expound the wisdom of the well-known business gurus (from Peters and Porter to Welch and Gates), explain helpful theories and tools (Ansoff's product/market grid, the 4Ps, Boston matrix), expand on management ideas (branding, outsourcing) and cover commercial concepts from the online world.
- About The Author
- Edward Russell-Walling is a writer and editor, specializing in business and finance. He has contributed to a wide range of publications, including The Times, the New Statesman and the Financial Times.
- Product Details
-
- ISBN
- 9781780875835
- Format
- Paperback
- Publisher
- Greenfinch, (02 August 2012)
- Number of Pages
- 232
- Weight
- 260 grams
- Language
- English
- Dimensions
- 214 x 134 x 20 mm
- Series:
- See all books in this series
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