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Persuade
Paperback
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- Book Synopsis
- Did you know that YOU are in sales? Everyone is. Whether you are a leader, speaker, teacher, singer, or seller, you are in the persuasion business. The question is...are you any good at it? As influence is to leadership, so persuasion is to sales. Influence isn't enough, you must learn to PERSUADE. To be successful in today's hyper-competitiv¬e marketplace, you must be able to sell yourself and your ideas. PERSUADE will show you how to convince people to follow you. Whether selling people on your leadership abilities, customers on your product, executives in a boardroom, or audiences from a stage, the easy-to-apply relationship selling skills in PERSUADE will take you to the top of your profession. It may seem counter-intuitive, but when you focus on building relationships before building the business, money and influence will follow. PERSUADE is a book about relationship selling- how to sell yourself, not just your product - because people must buy into what you are saying before they will buy what you are selling. Best-Selling Author Scott Hogle includes success insights from executives at America's top companies that include Facebook, Amazon, Google, New York Life, Clear Channel Airport, Zillow, Microsoft, Xbox, iHeartMedia, and more.
- About The Author
- At the young age of nine years old, SCOTT HOGLE was already selling. Growing up in the suburbs of Chicago, Illinois, Scott began his work career as a paperboy for the Chicago Tribune. In the afternoons, he sold door to door products for Finger Hut. At fifteen, he went to work in fast food and worked his way into a management position while still in high school but had his heart set on bigger dreams. At twenty, Scott joined the ever increasing competitive radio business. Throughout his career, Scott learned to adapt, reinvent, and shift gears many times in an ever evolving industry. Scott is a proven leader who has developed the resilience and career credentials that have led him to becoming an expert in the fields selling, leading, coaching, and people development. Scott has trained, coached, and raised up talent to bring organizational excellence domestically and internationally in corporate, private, and non-profit sectors. 'SCOTT HOGLE is a prolific writer and an excellent communicator', says Bryan Heathman, CEO of Made for Success Publishing. As an author, 25+ year Broadcast Executive, and a Senior Vice President of Sales for iHeart Media, Scott is also credentialed as a Founding Member of the John Maxwell Team. He lives in Honolulu, Hawaii and is married with two sons.
- Product Details
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- ISBN
- 9781641464994
- Format
- Paperback
- Publisher
- Made for Success, (01 September 2018)
- Number of Pages
- 308
- Weight
- 408 grams
- Language
- English
- Dimensions
- 228 x 152 x 19 mm
- Categories: